Saturday, August 27, 2011

50%-OFF SALE TO FB "FANS"

I've begun to appreciate the importance of Social Media tools to market my creations online!

So I'm now on Twitter & Facebook in addition to 3 online stores- Zibbet, Etsy, & my main store ClassicBeadwear.

MY IMMEDIATE GOAL is to push Fan count on Facebook over 100. I'm almost there! Want to help out & get a big Thank You from me? Just click HERE to see my Fan Page, then click LIKE at the top. You'll benefit in 2 ways--

1. You'll always get a sneak peek at my latest, original jewelry designs.
2. You'll participate in Seattle Chic's 1st sale ever-- 50% OFF SALE on over 70 wonderful items when my Fan Count reaches 100. SALE ENDS 9/16/11, so bump Fan count over 100 soon & enjoy more time to shop!  U.S. SHIPPING ONLY.

Sunday, August 21, 2011

What Drives YOUR Designs?

I'm very lucky that jewelry design is not my family's meal ticket or bill-paying resource. With those burdens, I'd be a very different designer than I am now. I cheer on artists in that position & applaud their courage & success. However, I like to make what I like to make-- what pleases me. Savvy marketeers must cringe at that statement. But jewelry design is not my career. It's my passion. I'm just lucky that what pleases me also pleases some women within my target market -- a subset of women 25-50 years young -- women who want something "different," yet pretty... maybe even quirky or funny. When a shopper at a craft show says, "Wow! Your work is so different with a variety of 'looks,' " I'm in heaven! Mission Accomplished:)

Here are some creations that drew those comments, PLUS a sneak peek at new designs for my holiday shows:

Quirky, Funny Designs

Every-day, Classy, Elegant Designs

Artsy Designs

WHAT DRIVES YOUR DESIGNS? That's both a personal & business decision for each of us, but I'd love to know. Feel free to "Comment" below this post.